14 Incredible Marketing Predictions 2023 Products You’ll Wish You Discovered Sooner
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[00:00:00] Hi everyone. I'm Pip from Seymour Digital Media. You're listening to Know How Marketing Lab podcast. This podcast brings together different experts in marketing from our Facebook group, cyberpunk Geeks, marketing Mixer. Each week we get on here and we talk. About something. Search marketing like Google Ads or seo, social media marketing from Facebook to TikTok or website marketing.
[00:00:24] If you're a marketer or aspiring marketer, a business owner or entrepreneur, this podcast for you, we're gonna share the best seo, search, social and website strategies. We share tips and. Google ad strategies, what's going on in the current markets. Each week we discuss something exciting and awesome in marketing.
[00:00:45] We're here to talk about 2023 predictions. I'm so excited. So excited. I did do a little tiny bit of research on top of what we talked about, Rena. [00:01:00] So I think we're gonna have the best shitty chat today. I think it is probably one of the most fun things cuz it makes you look at what's really going on.
[00:01:08] Lots of different people saying lots of different things. Aura shared an article from Google. Yeah. And that was pretty interesting. So we're gonna get into. If you're joining us for the first time, or you're joining us on YouTube or Facebook business page, I'm Pip Seymour Digital Media, and this is Rena Little from Little Works in the media and, and our powers combined.
[00:01:31] We get together, bunch of us marketers, and we talk about something interesting in marketing over in a Facebook group. That's where we're live and we wanna know your opinions on what you think. Is going to be happening this year coming up for marketing. We, I have a list of 13 plus things, and I don't know, I'm super excited.
[00:01:53] I, I actually listened to a video by Neil Patel. I'll share it. About the predictions, [00:02:00] which actually gave me some, a little bit of extra inspiration. Not gonna lie, . So there are at least 13 and we'll go through them and talk about each one. Re So number one, and this is in no specific order. Yeah, yeah, yeah, that's correct.
[00:02:14] That's correct. Yeah. . So number one, influencer marketing will evolve into a common marketplace tactic. What do. Absolutely. We already see it on TikTok. We see it growing on TikTok. We see it growing on Instagram, although I'm not on Instagram as much. But I do see that a lot of TikTok end up on Instagram.
[00:02:32] People who, influencers who refer to their stuff on TikTok, say, find the full thing on Instagram. So that happens. Or on YouTube. On YouTube. So absolutely, I think that's gonna be a really big one. Yeah, and I mean, we're doing things for clients now with shorts and we're taking reels, putting them over to shorts, and that also feeds into something later down in our list about video shopping.[00:03:00]
[00:03:00] Yes, yes. And live video shopping. I know it's almost like, like the shopping channel has evolved. Evolved . It totally has. So here's a great Twitter will crash and burn . It already is. I mean, honestly, did you see all the tweets that Elon's been pulling down about himself? Oh my goodness. So the free speech guy is like, just, not only is he pulling down things that make him look poor, like for example, he was brought up on, I forgot whose comedy show, maybe it's Chris Rock or somebody like that.
[00:03:34] But he was pulled up on stage and booed for five minutes. So somebody took a video of that PO posted up, a few people did actually post it on Twitter, and he removed. and the accounts that posted them. So, I mean, talk about censorship. I mean, his, his whole censorship argument just completely falls apart, you know?
[00:03:58] Yeah. It's, it's, I already [00:04:00] got, some of us knew this from the beginning. It's just really convenient who you decide to take down and who you don't decide to take down. You. Cray Cray. Who says Cray Cray . Who's that? That's planet. I tend agree. That's awesome. Yeah. So Twitter is its own beast of morbid fun.
[00:04:20] To be honest. I'm not on there. I'm on, I'm on TikTok. It seems. I get, I get carried away. Does that phrase not make you wanna break into song? It totally does. . Okay. So far we got Twitter and we got influencer marketing and how that's gonna change, which led into video, live shopping, top industry leaders will pay to get noticed.
[00:04:42] What do you think about that one? Yeah, for sure. I think that's already happening. Isn't that what influencer marketing kind of already is? Sort of, but I think yeah, absolutely. We're gonna move into more of that. It's, it's just people are moving away from the straight up advertising and, and it does get a [00:05:00] little bit boring, quite frankly.
[00:05:01] It's also weird though, you know, on TikTok, I mean, especially beauty influencers, for some reason I follow a couple, I'm not sure why, never my thing before. But I, I find it interesting and you never know if they're being. To be like highly cosmetics or whatever, right? They usually tell you most, most of the ethical influencers will tell you when it's sponsored and when it's not sponsored.
[00:05:26] And I actually think they have to tag the sponsor in the little caption. So usually you see that they've been tagged and there's usually hashtag sponsorship down there, and I appreciate that. I don't know if there are rules about that, but I definitely know that if they're gonna push that as an ad, so if the company who has sponsored them is gonna push that as an ad, then it has to be declared properly.
[00:05:49] Well, with the s and m Teddy Bear Babies, the, you know, the big kerfuffle, I don't know what brand it was. Well, I don't think I heard about that. Oh, yeah, yeah, yeah. So [00:06:00] a fashion brand decided to. Teddy bears in s and m gear and have kid like they were teddy bear backpacks or something. I don't know. It went terribly awry.
[00:06:10] The photographer ended up getting like that. Oh, this is the this is the ba what's it? The B, the B brand. I forgot what they're called. Yeah, I did hear about that. Yeah. But that there was more, yeah, the photographer, but it wasn't the photographer at all. Nothing. He had nothing to do with it. A, a photographer is following the direction of the creative director.
[00:06:29] In the company. Either it's the in the mar in the agency, the marketing agency or like the creative agency or it's the creative in-house creative person who's come up with that. Yeah. They're in trouble for that. I mean, there are more, there're there's more little things that are collapsing in on that story.
[00:06:47] There's also a woman who I forgot her name. She's actually one of the owners of that big, I haven't mentioned the names. Cause yeah. I like that we haven't mentioned the brand. I know, I don't know these things, , but Yeah, she, she [00:07:00] she's, she's actually like, this has become a whole thing into the abuse that's been happening within the fashion industry and some of these really big brands.
[00:07:10] So the, the large company that owns a lot of the big fa, high-end fashion brands, they're the, one of the granddaughters or daughters, granddaughters of the owner is su. , a lot of them for sexual abuse now as a, when she was a child. Oh, wow. So it's just, it's totally imploded. Like it's gone into a completely different imploded or exploded.
[00:07:32] I'm not really sure this, maybe this is an explode rather than an implode. Well, I think there are some industries that have really controlled the market. Yeah. When it comes to advertising. So it's kind of being democratized, right. With. Sort of, but I, I don't, I don't like to use that word anymore in social media at all because Interesting.
[00:07:51] It's not democratized, it's controlled and it's, I don't democratized. No, but that's a whole, we should have an entire conversation about [00:08:00] that, but that's, it gets into the political realm of marketing, which marketing often, you know, like with the Elon Musk thing, right? Like you end up, it, it, it does mix Sometimes we really try to stay specific on marketing and some of the funny aspects.
[00:08:15] Well, you know, if you're trying, oh, go on. Yeah. If you're trying to sell a lifestyle, then lifestyle that is gonna hit in pol. Like you can't really sell a lifestyle without hitting politics in some way and choosing. Yeah. Or yeah. Yeah. So, okay, so we got top industry leaders and you know what, back in the day, do you remember when in Canada, anyway, the bay who's almost failed several times and is like a iconic.
[00:08:42] In Canada, they, they got their CEO colonizer. They, yeah, . They got their CEO to do some ads bef in a time where that wasn't the norm. And the common right, the common discussion was nobody wants to hear from the CEO e o, but [00:09:00] now that's, but that Waylan guy from, from Loblaws is the face of the. Oh, I don't know that I hate Loblaws.
[00:09:09] Can't talk about honestly. There's a lot. There's a lot. But we'll move on cause Yeah. Okay. So ai, AI is, and this is my favorite conversation and the future. I think it's gonna be very interesting. Yeah. It's. It's kind of almost like the beginning of what social media was very exciting and nobody really knew and everything was sort of playing with things as, and you know, it reminds me of those, those quizzes that everyone took where we were just sort of jumping on the quiz, doing the quiz, and all of our data was going out the door without us really knowing it.
[00:09:42] Because who reads the privacy things and exhibitions? Yeah, and there's always, yeah, and there's always data leaks anyways. It doesn't matter if you understand the privacy or not, you. Your stuff goes out, your friend's stuff goes out to the world. And so AI kind of reminds, like, I haven't jumped on that [00:10:00] just because I still remember the sting of the of the quizzes.
[00:10:04] And this is gonna be problematic in so many ways because what they're doing is. Organizing data for facial recognition. That's one thing. I know that Facebook has been playing into that already. I don't know to what degree, I don't know how much more AI is going to be feeding into that. It's gonna, it'll take over and so, but Google's already fighting against it.
[00:10:25] Right? Any, any, is it really? . Yeah, yeah, yeah. I, we got the, and now the US is poised to ban TikTok. That's also very interesting. What is it? They've been talking about that for years. . Yeah. But now there's like a, there's been some documentation put forward. I know, really. Lots of ethical questions about AI and writing.
[00:10:43] Yes. I think totally. Yes. Ownership. Yeah. Intellectual property. Right. Like all of the like what can you use, what can't you use? What about if they say something that's incorrect and you're, who's liable for, for errors, right? [00:11:00] Who fax checks. Checks it. Know, you know, it's funny how we get lost in our own industries cuz I just said to you like yeah, Google's doing something about, and you were like, oh really?
[00:11:09] And I'm like, oh yeah, I guess it's not like just common knowledge. So it's very interesting. Because I didn't know anything about what Facebook's doing about it, but I know there's a good content algorithm update that's been rolling out for a little while now. Maybe gonna finish up at the end of this week, there's been like six updates.
[00:11:27] There's actually a TikTok that summarizes all of the ethical issues with ai, and some of the points were things that hadn't even crossed my imagination. I wouldn't have thought about that. I'll put the link in the, in the chat below, in in the Cyber Cyberpunk Geek Marketing Mixer Group, Facebook group, if you wanna go there to find the link, because it was.
[00:11:50] It's, it's, it's so, there's so many things to it. There's so many levels to it, and everybody's just jumping on board so quickly. There was even a woman, I, I was watching her [00:12:00] video and she actually asked some interesting things to an AI chat bot on politics and emotions, and this chat bot actually told a little story.
[00:12:12] That was so, it created such an emotional response from her. And I can see why, because it, it sort of said why, why it was sad that it couldn't actually be sad. Do you know what I mean? Like, I wish I could experience more human emotion. That's what the wish was like. Like the AI had to wish, do you know what I mean?
[00:12:33] Like the AI had to wish . Oh, wow. Yeah. Yeah. So it's like it's, the future is upon. It is upon us with some, especially in the marketing industry, because that seems to be like just a, such a driving force of interest and you know, so I mean, we're gonna see a lot of AI stuff. We, yeah, we use AI stuff, but we also will take the content and, [00:13:00] and use it as a starter or adjust.
[00:13:02] Oh yes. Skynet so funny. Is so true about Skynet. But phon read me something yesterday about our course and I was like, who wrote that? And he was like, this AI system. And I was like, that sounded really good, . I was like, so that was interesting. I think there's like, with everything, I think we get all freaked out about.
[00:13:29] AI doing, taking away jobs kind of thing. You know, people won't be able to Yeah. But it, I think humans will be managing it. Can't possibly, you could, you need fact checking possibly. But there's also like one guy in one of my chat chat rooms or my Slack chat things, he posted a, an AI that builds you a website
[00:13:54] It's like, okay, I'm done. . You know, go play with that this week, [00:14:00] probably this weekend, if not this weekend. Then over the holidays I'm gonna see that and see what it actually does. I wanna see what the results are. What. Code is in there. What kind of content ends up there? Like is there any SEO happening?
[00:14:14] Like where are the opportunities to streamline things? Where are the opportunities to still insert myself? Those are the things, right? If we, if we harness it, we can utilize it in our businesses. Like, I mean, to be honest, inside Google ads we use things like scripts and rules, which help us do our job. And honestly, part of the reason and Google Sheets, and part of the reason is we can't find anybody exceptional to do this stuff to do, right?
[00:14:42] So we need these systems to help us manage and if we are the harnesser of the software and, and use it to help us versus it taking. Over our stuff. I mean, I don't know how good is a website gonna be if you can click a button and it gets [00:15:00] created? Like there's, there's a lot of creativity that co goes into marketing.
[00:15:05] Whether or not people think that or not. I think it's true. Right? Like, you know, I don't know. I've even, I had a conversation the other day with a filmmaker friend of mine who's like, and a photographer, well, she's a photographer and he's a filmmaker, and they're both deciding whether or not they're, their professions are going to be viable in the future.
[00:15:24] You know? Yeah. So I, I mean, it's a lot to think about for sure. , no, this is, it's school anxiety producing . But there are ethics to consider. There are ethics, right? Yeah. There, there's, you know, we know there's a lot of bad players in the marketplace, no matter. Yeah. What industry, so we, and people with us kind of like to do the right things to, like I did hear, I heard about this concept yesterday from somebody.
[00:15:53] How you can open a nonprofit and then you can get the Google Ads grant and [00:16:00] then you can get leads and then just give a percentage to your business. Now, personally, what is actually the Canadian not for not-profit. It's hard to get that organized. You can't just, yeah, they weren't Canadian. That's what, that's what I was thinking.
[00:16:15] Right. , right. But. But that being said, I mean, you know what, we do some nonprofit things. I would do, get the ads for the nonprofit. Yeah. And there's, when you do the right, not the right, when you try to practice, you know, what you think is best practices to support everybody you know and be kind. I think that you do better.
[00:16:39] Actually when I share the video with Neil Patel, that's one of the things he says about how he did well in his business. Right about being kind, being helpful. The, the internet rules of how to get ahead, how to get ahead in it. Yeah. In marketing, be nice, be kind, be helpful. Right? Yeah. Yeah. So there's the prediction more of that.[00:17:00]
[00:17:00] Want to know more about seo? We've got a class for that. Our mission is to educate students about the right tools, techniques, and strategies to grow their businesses using the most up-to-date search engine marketing optimization techniques and tools. Find out [email protected]. . Yeah, I like that.
[00:17:21] I like that idea, but I don't feel like a lot of people that have done well have done that , so people are still putting out. Highly, highly clickable, highly reactive posts to get those, get that algorithm going. So I saw one today. They're either something that's super inspiring and super fun and people just go, yeah, they go, yeah, because LinkedIn puts those really fun little automatic reaction words that you can comment with.
[00:17:49] You don't actually have to think about what to say. You just choose. and and if you've got the right post with the right group of people, you can really game that algorithm, [00:18:00] which is great. Okay, so that's one thing. That's interesting. Yeah. And then there are some really great third party apps that you can use to do things like send in, in mail.
[00:18:10] You can do and you can, you can scrape contacts and there's just a lot of things that are starting to cater to LinkedIn and they've changed their, their groups run really well. Their per personal profiles run really well. I don't find the business pages are particularly great. The ads cost a lot. You can do retargeting ads on Linked.
[00:18:30] You didn't used to be able to do that in the olden days. I think those retargeting ads could be quite useful. For the right PE for the right business. So they seem to have moved a little bit away from being the place where you find jobs and post for job, job opportunities to actually doing business, which I think is a big shift.
[00:18:50] It's interesting cuz so I, I have LinkedIn pages. I'm not in, I am in groups. I don't spend much time there. However, when LinkedIn came out, yes, I'm that old. [00:19:00] I never had to look for a. I got headhunted. I was in marketing sales, so, so I have a very soft spot. I will tell you like Lincoln, LinkedIn probably saved my life.
[00:19:13] getting headhunted, right? Yeah. And so I do have soft spot, but I've never. I think it's a good platform for businesses, business, b2b. But who's on there, right? Like who's spending time on there? Is it the employees? Is it the ceo? O? Is it the cfo? Like everyone's spending time on there. As far as I can see.
[00:19:32] Everyone. I follow CEOs, I follow business influencers. I follow regular people, and it's just really great because business focused maybe a little more than like other. I would say it was business focused for a very long time, but now you get a lot of weirdo, I call them weirdo posts that I feel really don't belong on LinkedIn, but again, they're, they're set up to be sort of not clickbaity, but to get a reaction from people so that they can [00:20:00] get that algorithmic social proof.
[00:20:02] So if your, if your post is going out to thousands of people and you're getting thousands of likes, then they're, that somehow gives you some kind of social proof or clout over the next Dude. Don't we all look when we're in LinkedIn, like at the, like, cuz they, I think the LinkedIn has the cutest little symbols for like, like, Yeah, they do love.
[00:20:21] I like the one with the, the hand. You do look at those, you're like, what's going on? You know, . Yeah. So cute. It's gonna be, I like your applause. That's my favorite. It's like, oh, yeah, yeah, yeah. Very good. Very good. Yeah. Yeah, yeah. I like that. So I think, okay, so I think that's gonna grow and I mean, I can even feel myself wanting to go back over there, but I have a soft spot.
[00:20:41] I mean, haven't we all noticed that our, our LinkedIn. Dms are just packed. We're just getting way more, I don't respond honestly. Like I don't either. Unless I've met you or we've made some connection, then I'll, I'll be, you know, I'll be connected. [00:21:00] Yeah. But I mean it, and I, you know, there's a lot of, I find there's a lot of junk.
[00:21:04] And then they're trying to sell me stuff. That's what I mean. Like I think that, but it must be working. Otherwise people wouldn't do that. Right. So I figured, well, is it working or is it, are we, well, I was talking to sanity metrics, like I got like 55 new leads sometimes, blah. You know, well, I don't know, but I did talk to a fellow who specializes in LinkedIn for his clients.
[00:21:24] And I'm looking at Smart Nate, perhaps getting some work done with him. And he was saying that it is just a numbers game that you put out enough and you get, I can't remember what he said the ratio was, but you put out enough that's fairly targeted, and then you get leads and sales from that. So we'll see how that goes.
[00:21:43] But again, he uses a couple of different methods. One is the inbox thing, and I find that really annoying. Mm-hmm. , because I don't like the way they set up their, their, their questions. You know, I had somebody send me a question. and I gave a very thorough answer because it was [00:22:00] a person that I knew only to find out later that it was, I got, like, when I gave the answer, I got a heart response.
[00:22:06] And I'm like, that's weird. And it turns out it was her va of course uh, sending me the questions and I'm like, I don't that. I don't dig that. So I like LinkedIn when it's actually used for real personal. Touch networking, like, you know, as if you're, you know, so the things that aren't scalable, like you wanna talk to the person, right?
[00:22:28] Yeah. Though, to make it scalable. I mean, one should never assume via email, text message, messenger message that you are actually talking to the person. That you That's right. And I find that shady. I, I, I don't like that. I would prefer if somebody, like for example, when I, when I dmd the C e O of the Bank of Montreal when I had a big complaint that I wanted to lay down, lemme just laugh at you there for a second.
[00:22:54] I know, I know. But here's the thing, the guy who got back to me said, Hey, I'm [00:23:00] so-and-so's assistant. Yep. That is appropriate. This kind of like, I mean that's the thing about Link, that's, you wanna Great. I love that. Right. So the, and there are ways of doing it so that actually I, what I'm complaining about is the protect way that it's done, not the methodology itself.
[00:23:16] I think that there's lots to be done. I think it can be scalable. I just think it's been That's true. Done very poorly because you can't technically, I mean, sending enough messages, talking to enough people, you'll get some of the same questions. Yeah. You have the bank of questions. It can be a cut and paste, and then,
[00:23:32] If your VA messages you, anytime there's something Yeah. To respond to. To respond to. So you text emoji , you know? That's right. then, and then the other thing that I was gonna say is, I mean, I think LinkedIn, LinkedIn's amazing. Whenever I am at a networking online thing, any kind of online networking, I am on LinkedIn on this, on the other tab.
[00:23:56] Searching for the people that are in the room so that I can send them a [00:24:00] message saying, Hey, it was really great to meet you today. I, yeah, so I can keep track of them because we're not getting business cards at those events anymore, thank goodness. Who didn't have a stack. You never use you, your teeth with them.
[00:24:13] Come on now. So what else is on our list? We got, we got live and short video content. Huge, right? Like I, I don't know about you all, but. I find it just a fast, effective way to communicate information. I did a little poll in our, in our cyber punk geek group, and everybody was into reading the articles and not watching videos, and I was stunned.
[00:24:42] It's good to both, so, because every people are different. I usually go to YouTube to watch videos. I wanna read blog posts. I haven't had time. I have people I follow. I love their stuff. They, it's, it's open. How many people have a tab open with a blog article they wanna read still? And it's been like [00:25:00] three days.
[00:25:01] I know I have a whole, I have a whole bookmark section for read. It's called Read This that I never get back to. Yeah. But if there's a. If there's a video, then I can kind of play it while I'm doing something else. Right. You know? Yeah. Yeah. So both is good. I mean, we do put this, this video live, Facebook video, live on YouTube, on we use it as a podcast now.
[00:25:25] I think we, some people are doing blogging. Yeah. This is interesting information. So I think Glen is saying, yep, me too. Connecting in real, real time on LinkedIn is good for networking. Yeah. I think you, hey, we should connect over. Seth, but you know, I don't know about the Facebook groups. I don't know what Rena's talking about.
[00:25:42] Social media will become more of a customer facing tool. I think we've already seen that. I think people will be moving away from Twitter maybe. And like, I thought that was good. So how many of us have messaged companies on different social networks and what social network [00:26:00] would you message a company on to get a response like, Where did, that's it, the message bank.
[00:26:09] Yeah, I did, I on LinkedIn for sure. Okay, so LinkedIn. Okay. That might be one. Yeah. Now I do go to LinkedIn a lot actually, to find people, to research, to see who they're about, what their companies are, what else they've been in the past what their affiliations are, because you can list out, you know, you volunteer, your associations that you're a part of, like you can get a really good, complete view of a person without actually having to ask them any questions at all.
[00:26:35] Right. Yes, it's true. So we're getting asked short form video on YouTube. Good idea or no? Yeah, I honestly, we we're helping a business owner and we switched to repurposing their content and optimizing it and actually Q as as they are, so they, I got, I optimized a video for them, a long form actually.
[00:26:57] And so they copied what I did, but they missed [00:27:00] a couple things. And so you could actually see the number differe. Between the Optimiz video and the Unoptimized video, which it wasn't that much, but it, it, it was enough. That being said, the short video is on. YouTube has bumped increase in their website visits.
[00:27:19] I found it was a bit of a slow burn when I started doing the YouTube shorts, and the one thing that you have to also remember is that when you do YouTube shorts, you can't embed that video onto your website, so then you're not able to do the SEO juju for your. Your website can actually make, I mean, you still optimize the short, the text, you can add an s r t file, you can do location.
[00:27:44] No, no, that's, that's not what I'm saying. I'm saying that you can, but it's not going to the website. Yeah, no, that's, that's the part and that's the part that I was kind of disappointed cuz I was ready to write up some blog posts and have the little video go with it and it's like, ah darn. You know, you can the longer video with the [00:28:00] chapters.
[00:28:00] Yeah. And I like the shorts. I. I, they, I think they're good. I think they look good. How do you optimize for short vitos? Interesting. Good question. And with that we gotta go, no. We're outta time, but two things. We'll answer this and we'll take the rest of our predictions to Fridays. All right. The hour?
[00:28:21] Yeah. Okay. Yeah, if you wanna talk about it more on Friday with us, we're so excited. Because we missed, these are the ones we quickly missed. And then, or will ask your answer your question. Cookie list, future voice search. Inbound marketing's gonna be a thing We talked about ai, but there's VR and ar.
[00:28:39] Yes, it's all a lot, but, so it's all virtual stuff and that's gonna grow. And then small businesses are gonna get more savage taking courses. How do you optimize for short videos? So if you were trying to rank on YouTube, right? Mm-hmm. , that's the best strategy. But it does seem to [00:29:00] help you on your website with visitor new visitors.
[00:29:03] That's what we've seen with a couple people. Now you have a description in your video. You add the s r t file, you add the location. There's a little spot you tick for the location, right? And maybe you add the most important end card. Yeah. If you can. And I think that people should really try using a title, not generator, but I forgot what we call it.
[00:29:26] I've lost the word, but the checker, like a title checker. Mm-hmm. . And it gives you some ideas of how to amp up your titles a little bit. Mm-hmm. , I use one all the time. It's like, you too. Yeah, totally. I, I put everything through because otherwise my titles are boring cuz I'm not a writer. You wanna have that emotional connection.
[00:29:43] You wanna provide that emotional connection right. In the title to, to get that. You know interest. Yes, too, buddy. I love too, buddy. The other thing to do at the bottom of the video, you could make the chapters, I mean, they don't show up on a short, but just having [00:30:00] link back information to all your digital assets, right?
[00:30:03] Or maybe Oh yeah. To get your quiz or whatever. Yeah, always link back to your site. That's just rule number one. Always link back to your site. Yeah. Yeah. And you know what, with live videos, technically I think we'd see more juice if we went in and optimized 'em after. And that's all we, I do, I go in and optimize all mine after, but I still haven't seen that much on my YouTube.
[00:30:24] I gotta have you look at it. Pip, that's the, that's the, I'm gonna, I'm gonna go back and find that chapter on your course. That being said, join us Friday for happy hour at four to. Pacific in the Facebook group. You gotta be a member to join us. Rena is going to share her headline and title. I'll, I'll, I'll, yeah, I'll share the two things and Aura's article again in the comments in the Facebook group.
[00:30:52] And next week we will see you next week for the last live of the. Oh wow. Yay. [00:31:00] All right. Bye bye.
[00:31:02] The conversation never stops in our Facebook group, cyberpunk Geeks. Join us at facebook.com/groups/cyberpunk geeks to ask your questions, meet new friends, and learn even more about search, social and websites.